Levija

Mintel 2010 Levi Strauss & Co. sells jeanswear, casual wear, footwear and accessories for men, women and children under four brands globally including Levis, Dockers, touching and Denizen. In the UK, it operates as Levi Strauss UK Limited (Levis) and markets jeanswear only under the Levis brand. The caller-out distributes its denim range through department stores, military capability retailers, franchises and retail stores in the UK. bookmark | export Recent activity In kinsfolk 2010, in an effort to promote itself as socially responsible, Levis, in concert with H&M, announced a ban on sandblasting in all of its future product ranges. This move is to prevent workers from being exposed to the health risks of crystalline silica. In August 2010, the companionship launched a new denim shapewear sub-brand called Curve ID, which offers women more change pairs of jeans, with fit based on a womans overall shape instead of just her waist size. harmonise to the company, 80% of womens shapes can be categorised into terce body types: Slight Curve (for straight figures), Demi Curve (for evenly proportioned figures) and Bold Curve (for curvy figures). This move forms part of the companys plans to increase sales of premium branded denim products.

bookmark | export Financial functioning Figure 27: Financial performance of Levi Strauss UK Limited, 2008-09 |Year ended November 30 |2008 |2009 |% change | | |£000 |£000 |2008-09 | | | | | | |Revenue |64,484 |64,371 |-0.2 | |operating(a) profit |4,069 |3,531 |-13.2 | |Net profit |3,391 |1,395 |-58.9 | |Operating margin % |6.3... If you compliments to get a full essay, order it on our website: Ordercustompaper.com

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