Market Analysis Summary

Market Analysis Summary Inspirational Grounds is faced with the excite challenge of being the first-mover in the Minneapolis/St. Paul Christian coffee berry berry house and roaster market. The consistent popularity of coffee and specialty drinks, combined with the eer growing and ever profitable Christian bookselling and music market, is a winning concept and will produce overwhelming results. Our rank market includes coffee drinkers, spiritual seekers, Christians seeking fellowship (and snacks), and topical anesthetic neighborhood residents. 4.1 Market Segmentation Census data, religous adherent research, and coffee expending statistics were used to determine market share for Inspirational Grounds. modern census data shows that there are 38,860 persons in the 55407 cypher code, and 1,126,944 persons in Hennepin county. Coffee inquiry Institute data shows that 54% of the population drinks coffee daily, and 25% drink coffee occasionally. The Glenmary Research Institute shows that 64.9% of the Minnesota population are self-professed religous adherents. Minnesota ranks fifth in the nation for percentage of population religiously affiliated. matter statistics show that most persons do not travel to a greater extent than 20 minutes to eat or listen to enjoyment; we are using a conservative 10%.

The pastime is a breakdown of tar aspire customers: 55407 Market AGE| % of Population| 15-19| 7.1%| 20-24| 8.4%| 25-44| 35.8%| 45-64| 17.3%| enumerate| 68.6%| INCOME| % of Population| 15,000-24,999| 16.5%| 25,000-49,999| 29.0%| 50,000-99,999| 28.6%| TOTAL| 74.1%| 55407 market = (38,860 x 68.6% 15-64 year olds, x 74.1% in targeted income bracket, x 54% coffee drinkers) + (38,860 x 68.6% x 74.1% x 25% occasional coffee drinkers) The formula takes the tot 55407 population and then multiplies that number by the percentages in methodicalness of importance, that figure is multiplied by the percent of persons who drink coffee daily. The next formula is calculated the same except... If you want to get a full essay, order it on our website: Ordercustompaper.com

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